Hard Formula Pokémon Limited Edition
Shu uemura

Hard Formula Pokémon Limited Edition

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shu uemura’s iconic hard formula eyebrow pencil allows you to easily create eyebrow shapes with precision. the best-seller seal brown shade is now available in limited edition, daring and festive Pikachu-inspired packaging, exclusively designed for shu uemura’s 2019 holiday collection, shu uemura x Pokémon.

inspired by Pokémon, one of the world’s most popular entertainment franchises, the limited edition holiday collection features edgy, daring colors. experience beauty transformation with color-spelled character “pikashu”, nickname for Pikachu, created exclusively for this seasonally limited, special collaboration.

hard formula has an oil-activated formula that delivers the perfect hardness for easy application. in the tradition of Japanese craftsmanship, this eyebrow pencil is hand-sharpened to create its signature naginata “sword” shape that offers ultimate control, so you can precisely draw hairs one by one for natural and defined eyebrow shapes.

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