Yolanda Powell On Passing Down Family Values

Running Bare Design Director Yolanda Powell On Passing Down Family Values
Yolanda (centre) wears Lee Mathews top, $359, and skirt, $359, Proenza Schouler shoes, $1049, and own jewellery. Corin (right) wears Viktoria & Woods jacket, $600, and pants, $380, and own jewellery. Zoe (in tree) wears Marlo dress, $139.95, and Lacoste sneakers, $109.95. Zara Bella wears David Jones dress, $59.95, and Lacoste sneakers, $109.95.

The Australian atheisure brand’s design director and her mum Corin open up about kicking goals in business and at home ahead of Mother’s Day. 

Corin Powell launched activewear fashion label Running Bare with her husband Brian in 1983 when their daughters were just beginning school. Having been a teacher herself, the businesswoman felt strongly that being with her children at the end of each school day was vital to their upbringing. “Sitting down to a family meal was something instilled in me by my parents and I was adamant this would be a daily event in our home too,” she says. Fast forward three decades and her daughter Yolanda is now at the helm of the family business, and mothering her own children Zara Bella, 12, and Zoe, 9. Prioritising togetherness is a value that’s wound its way into Yolanda’s home. “We have weekly dinners with both my parents and my husband’s parents – those are non-negotiable,” she says.

The most joyous thing about motherhood is watching your kids growing older and establishing their own paths – it’s a heart-warming sight to see.

Another value Yolanda wants to see passed down to her girls is strength – both of the mental and physical variety. “My daughters have seen me work out regularly and are very aware that being fit is good for the mind, body and spirit on a personal level, as well as for the greater good of the whole family,” she says. This Mother’s Day, Yolanda and Corin will host their entire extended family for a traditional shared lunch. The celebration often continues long into the night. “We do it for the mothers,” laughs Yolanda. “But the fathers and kids usually enjoy themselves too.”

Shop Corin's Mother's Day Gift Edit: 

1. Ansley Dress by Jac + Jack, $266.

Ansley Dress by Jac + Jack

2. Lumen Blazer by Camilla and Marc, $899.

Lumen Blazer by Camilla and Marc

3. Check Smock Dress by David Jones, $59.95.

Check Smock Dress by David Jones

4. Chuck Taylor All Star Sparkle Shoes – Hi by Converse, $80.

Chuck Taylor All Star Sparkle – Hi by Converse

5. Sling Back Heels by Stella Mccartney, $899.

Sling Back by Stella Mccartney

6. Stemless Wine Glass Clear Gold Rim 630ml bx2 by David Jones, $34.95.

Stemless Wine Glass Clear Gold Rim 630ml bx2 by David Jones

7. Large Earth Bowl Tortoise Shell by Dinosaur Designs, $280.

Large Earth Bowl Tortoise Shell by Dinosaur Designs

8. Chloé Nomade Eau De Toilette 30ml by Chloé, $95.

Chloé Nomade Eau De Toilette 30ml by Chloé

9. Café Rose Candle by Tom Ford, $215.

Café Rose Candle by Tom Ford

10. Mon Tout Biodynamic Chardonnay by David Jones Liquor, $18.87.

Mon Tout Biodynamic Chardonnay by David Jones Liquor

See Yolanda's Gift Edit too